META GLASSES - LITTLE WONDERS
To launch Meta Glasses across digital and social, we created "Little Wonders" a 10-part CGI series that frames the collection through moments of irreverent luxury turning smart glasses into objects of irrational desire.
Each film pairs high-gloss visuals with playful, unexpected storytelling. Set in self-contained universes where practical everyday objects undergo surreal transformations, every color way gots its own striking product reveal driven by delightful and unapologetically absurd twists.
Designed social-first, the campaign aimed to be bold and visually iconic while rooting the technology into fashion. Every piece was crafted as stunning eye candy. Tactile, striking, and unmistakably tailored for a fashion-minded audience.